Target Audience and Research continued.

At the beginning of our research and planning we decided to try and obtain a better understanding of our target audience, to do this we wrote up questionnaires that contained multiple choice answers on the genre of horror film, leading on to the more specific sub genre of a psychological thriller. Within the questionnaire the target audience were aloud to give their own ideas and perceptions of a typical thriller and what else they would like to see within a thriller film. We also did this by getting feedback after we had created the first draft of our final product. We sat our peers and class mates down and asked them to write what they thought we could improve on. This audience feedback was a key part of our product development. It allowed us to use the criticism as constructively as we could, and to develop on what our peers thought we could. It is incredibly important for the audience and readers of the media products to relate to the genre as they are the consumers of the product, therefore they are key to the production of the tasks. From audience feedback I learnt that it is important to have constant feedback throughout the different stages of design and production. For example in the construction stages of our tasks, feedback from the audience allowed us to develop and progress our product so it was to a high standard and would achieve a high grade.